Challenge: Develop a clean, timeless, and adaptable logo for a wine company that communicates quality and elegance while remaining versatile across packaging and marketing applications.
Solution: The design process began with sketches and thumbnail concepts to generate a range of visual directions. A selection of different fonts was then tested with the comps to identify a typographic voice that conveyed the brands identity the clearest.The strongest concept was then then further developed into the final color logo and mocked up using Adobe Photoshop.
Thumbnail Sketches
Comps
Final Logo
Mockup
