Challenge: Develop a cohesive set of newspaper ads that remain visually consistent while adjusting layout for different sizes.
Solution: Created a structured layout with a bold headline, clear visual hierarchy and text emphasis to create strong contrast to capture the viewers attention and guide it from the top of the page towards the offer, then into the body copy. After reading the body copy and deciding if this is for them there met with the logo to establish who is providing the service and finally to the location details.
Full Page Ad
1/4 Page Square Ad
Half Horizontal
Mockup
